PrizePicks Partners with Polymarket to Integrate Prediction Markets into Fantasy Sports Platform
Polymarket has secured a multi-year partnership with PrizePicks, North America's leading daily fantasy sports operator. The collaboration will integrate Polymarket's prediction markets—spanning sports, entertainment, and cultural events—into PrizePicks' platform. This marks a strategic push for Polymarket's re-entry into the U.S. market after a four-year hiatus.
'As the No. 1 daily fantasy sports operator in the U.S., PrizePicks is thrilled to partner with Polymarket, a trailblazer in the prediction space,' said CEO Mike Ybarra. The deal aims to attract both existing users and new audiences, testing the waters for broader adoption of prediction markets in regulated gaming.
The partnership underscores crypto's encroachment into mainstream entertainment. Polymarket's contracts, though currently limited outside the U.S., could gain traction through PrizePicks' established user base of millions.